Technology

Scale Your Organic Social Media Programs

Unlock Your Existing Long-form Content 

Whether you work for a startup or a publicly traded tech company, your prospects, employees, customers and investors expect you to have a professional social media presence. Quality matters with every social media post. But social media is a hungry beast that requires high-touch engagement and high-quality short-form content. Writing, testing and reviewing a steady stream of social media content is time consuming. If you already spend demand gen dollars on social media ads – great. If you are trying to do as much as possible with free social media efforts – that’s great too. In both scenarios there is a lot more you can get from your free and organic social media efforts.

Lately is an all-in-one solution to scale your social media marketing and social selling programs. Our organic social media program solutions help technology companies build a sustainable, professional presence that engages your audiences with high-quality social media content.

AI. Content Generators

Automatically turns any written content, audio files or videos into hundreds of social media posts ready for you to review and publish.

A.I.-writing Model

Our A.I. constantly learns from your past social media posts and builds an A.I. writing model based on what is most engaging for your audience.

Pre-tests Social Media Posts

See which keywords in your social media posts get the highest impressions and engagement

Social Media Post Preparation

Automatically pulls together everything you need for each social media post including the copy, image, tracking links and corresponding audio or video clips – saving you a solid 8 - 12 minutes per post.

Scheduling and Publishing

Once your social media posts are reviewed and approved Lately makes it easy to schedule and publish across all your social media channels.

Advanced Controls

Let you specify who must review each social media post prior to it being scheduled for publishing.

Content Syndication

Syndication is easy with our Social Selling solution.Simply add employees as users, let them choose from pre-approved social media content, and publish it across their channels in just a few clicks.

On-Behalf-Of Publishing

Lets someone in marketing or sales publish social media content on behalf of your executives and sales teams.

Content and Channel Analytics

All the social media reports you expect to see so you can analyze the performance of your social media content across each channel.

Parent-Child Dashboards

Lets you see your social media content performance across regions, brands, products and employees in a single dashboard.

Word Cloud Recommendations

Shows you which words to incorporate into your social media content to increase engagement and amplification by your audience.

“Before Lately, social media was a weak point for me to do super consistently – because I didn’t have the time and didn’t want to sound dumb or boring. Now I have confidence because Lately takes the pressure off and makes me sound smart!”
Alicia Jimenez
Senior Vice President, Global Head of Technology & Platform Services Delivery, SAP

The Lately Social A.I. Content Platform

Great social media programs start with great shortform content that you can blow out across all your channels and get everyone at your company to amplify. Easy to do once, twice, even three times. But hundreds and thousands of times? That’s where our artificial social intelligence gives you a boost by turning any longform content into droves of social media posts to scale your social media programs.

99% of Posts on Social Get ZERO Engagement. Don’t let that be you.