Consumer Brands & B2C Products

Share Your Brand Experience and Reach New Customers

Scale Social Media Content And Increase Engagement

Whether you run social marketing for a fashion, beauty, electronics or online service – reaching and engaging new customers on social media can be a full-time job. Quality matters with every social media post. Social media is a hungry beast that requires high-touch engagement, and writing, testing and reviewing a steady stream of shortform content is time consuming. Paid ads can be a great way to reach new customers, but social media advertising gets expensive quickly.

That’s why consumer brands and direct-to-consumer companies use Lately A.I. to scale their organic social marketing programs across brands, regions and products.

Lately A.I. makes it easy to market your brands and products across social media channels, without spending more on paid social media advertising. Our all-in-one social media marketing platform makes it easy to create high-quality social media posts at scale, engage your audiences with pre-tested content, and measure your engagement rate as you go.

A.I. Content Generators

Automatically turns any written content, audio files or videos into hundreds of social media posts ready for you to review and publish.

A.I.-writing Model

Our A.I. constantly learns from your past social media posts and builds an A.I. writing model based on what is most engaging for your audience.

Pre-tests Social Media Posts

See which keywords in your social media posts get the highest impressions and engagement

Social Media Post Preparation

Automatically pulls together everything you need for each social media post including the copy, image, tracking links and corresponding audio or video clips – saving you a solid 8 - 12 minutes per post.

Scheduling and Publishing

Once your social media posts are reviewed and approved Lately makes it easy to schedule and publish across all your social media channels.

Advanced Controls

Lets you specify who must review each social media post prior to it being scheduled for publishing.

Content Syndication

Syndication is easy with our Social Selling solution.Simply add employees as users, let them choose from pre-approved social media content, and publish it across their channels in just a few clicks.

On-Behalf-Of Publishing

Lets someone in marketing or sales publish social media content on behalf of your executives and sales teams.

Content and Channel Analytics

All the social media reports you expect to see so you can analyze the performance of your social media content across each channel.

Parent-Child Dashboards

Lets you see your social media content performance across regions, brands, products and employees in a single dashboard.

Word Cloud Recommendations

Shows you which words to incorporate into your social media content to increase engagement and amplification by your audience.

“With Lately’s A.I., I’ve streamlined my social media content creation process to efficiently repurpose long-form content into microcontent across Twitter, Instagram, Facebook, and LinkedIn. It even transcribes audio and video content for use in ways I never had before!”
John Barker
John Barker Fitness

The Lately Social A.I. Content Platform

Great social media programs start with great shortform content that you can blow out across all your channels and get everyone at your company to amplify. Easy to do once, twice, even three times. But hundreds and thousands of times? That’s where our artificial social intelligence gives you a boost by turning any longform content into droves of social media posts to scale your social media programs.

Ready to Run Social Media Marketing Like a Pro?