Lately Pricing & Plans

The right message. The right voice. The right audience. The right time. Every time.

Single User, Single Channel

*Billed annually or $119 monthly

Single User, Up to 20 Channels

*Billed annually or $199 monthly
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For enterprise businesses and agencies.

Already have Hootsuite, Hootsuite Amplify, Sprinklr, or HubSpot Marketing Hub? Awesome. We integrate with them, too.
Want to generate from text, video or audio in a language other than English? Just ask!
Publish to any Facebook, Instagram, LinkedIn, Twitter and YouTube company page or any LinkedIn and Twitter personal page.
See How Our Plans Compare
Connected Social Accounts
Up to 20
AI Generator
Generate from Text, Audio, & Video
Generate from Prompt Originals
Article Discovery
Intro & Outro Videos
Transcript Editing
Publish with Lately
Publish with Hootsuite, Sprinklr or HubSpot
Marketing Calendar
Employee Advocacy Controls
Social Selling Syndication
RSS Feeds
Digital Marketing Management
Campaign Tags
Competitive Scanner
Custom Tracking Links
Key Messaging Library
Media Library
Approval Workflows
AI Learning
AI Style Transfer
Brand Voice Learning
Advanced AI Training
AI-Recommended Keywords
Word Clouds
Channel Performance
Campaign Performance
Promoter Analysis
Author Analysis
Content Analysis
Single Sign-On
Multiple Account Governance
VIP Support

Powered by AI. Loved by humans.

“Lately’s ability to learn and contextually identify key moments for social media is crucial for anyone who wants to scale their content output.”
May Niu
International Media Strategist,


What kind of longform content does Lately's AI generate from? 

Run any kind of longform content through Lately's AI and we'll slice it up into dozens of high-performing social posts. Lately's AI will also create social posts on its own, based on the longform content you feed it, using a writing model it creates uniquely for your voice or brand. Everything it creates is tailored uniquely for your voice or brand and designed specifically to engage your target audience.

  • Works with any longform text, audio and video...
  • Works with earned, owned or found media…
  • Works with podcasts, webinars, blogs and more!

Does Lately’s AI generate social posts from video and audio?

Yes! Lately's AI generates social posts from text, video and audio. 

  • From text, we’ll generate dozens of social posts. 
  • From audio, we’ll generate a transcript and dozens of social posts with matching audiograms. 
  • From video, we’ll generate a transcript, and dozens of posts with matching video clips.

Does Lately create social posts on its own?

Yes! In addition to slicing up text, video and audio into dozens of social posts that contain the highest possible performing quotes – including matching video or audio clips – Lately also creates social posts on its own, based on whatever longform content you feed it. Everything it creates is tailored uniquely for your voice or brand and designed specifically to engage your target audience. Just look for the “Lately AI Original” badge!

Can I publish directly from Lately?

Yes! You can schedule and publish directly from any Startly plan to either Twitter, Facebook, Instagram or LinkedIn. You can schedule and publish to all four of those platforms through our Litely or Professionally plans. Additional scheduling and publishing to YouTube is available only on our Enterprisely plan.

What publishing platforms does Lately integrate with?

Lately integrates with Hootsuite, Hootsuite Amplify and HubSpot Marketing Hub, making it easy to publish our AI-generated content right from those platforms. More integration partners coming soon! If you have questions about how to connect your Lately account with your Hootsuite, Hootsuite Amplify or HubSpot Marketing Hub account, just ask!

What if I have a publishing platform that Lately doesn't yet integrate with?

First, complain to that company that they should integrate with us ASAP! In the meantime, download your AI-generated results into a CSV spreadsheet and upload to wherever you wish.

Are there additional integrations?

You betcha. In addition to Hootsuite, Hootsuite Amplify and HubSpot Marketing Hub, Lately also integrates with UpContent, Grammarly and Bitly.

Does Lately include employee advocacy tools?

It sure does. You can syndicate Lately's AI-generated content to unlimited employee or brand accounts via our Enterprisely plan. Want a demo? Just ask!

Is there nonprofit pricing available?

Yeppers, but only for annual contract deals. Request a call with a Lately AI advocate to learn more.

How does the AI work?

Aha. The most fun question. Read all about it here.

Ready to add that AI zing that’ll make your social posts zoom?